At Reform we thriveon identifyingdevelopmentopportunities bothfor ourselves & forland owners who maynot yet have spottedthe true potentialof their property assets.


Property and development is complex. Reform was created to give clients a reliable and friendly partner to make the process as easy as possible from planning right through to handover. With our extensive and diverse experience we offer far more than most architectural firms. We have a proven track record in delivering successful projects and would welcome discussing potential opportunities throughout the UK.


Philip Crawley


Philip has specialised in end-to-end development for over ten years. Successfully managing the whole process of delivering projects from conceptual stage through to turn key. A keen eye for alternative site and building usages he enjoys identifying new opportunities with our clients and maximising returns whilst also implementing good design; the core of Reform’s values. A large amount of experience in designing, costing and delivering multi-unit residential and commercial projects, Philip oversees the business development of Reform.

Mark Willmott

Director & Architect

Qualifying as an architect in 1986, Mark has over thirty years of experience as a practice principal involved in a broad range of building types and sectors; running a successful practice in London for many years. Mark has successfully performed the slightly unusual role of architect-developer throughout his career and his main skill is in unlocking the value of difficult sites in a creative but commercially focussed manner. Mark also has a passion for creating high end design within residential projects.

Jo Selby

Interior Designer

Jo heads up the Interior Design side of Reform. With a passion for creating beautiful, luxurious and design led interiors, every project is approached with meticulous attention to detail and a true understanding of budget, quality and practicality. Building strong relationships and understanding the needs and opinions of our clients is key to a successful project. The Reform offering covers both residential and commercial interiors and we are very adaptable with strong industry contacts for sourcing and implementing client requirements.

Aušra Valuntytė

Architectural Technologist

BSc (Hons) Architectural Technology and Construction Management Aušra studied Architectural Technology and Construction Management at VIA University College in Horsens, Denmark. Since her graduation in February 2018, Aušra has moved to UK, where she's predominantly worked on residential schemes across a wide range of scales and typologies. She tackled both new build and refurbishment projects, including working with listed structures. Her professional interests lie in energy-efficient architecture and the application of sustainable design & detailing.

Jamie King

Director & Architect

B.A (Hons)Dip.Arch.M.Arch Jamie oversees all projects, as well as the day to day running of the practice. He has experience working across a variety of projects types and enjoys taking projects from initial ‘bright spark’ conception through to the finished product. His passion lies with forming strong relationships between clients, consultants and contractors; to ensure that projects are thoroughly considered, well managed, and of course really well designed! Jamie is proud of his wide array of clients that keep returning to undertake further projects.